Midway Metals are Australia’s largest independent stainless steel stockist, with branches throughout Australia, New Zealand and Vietnam.
Mariart were approached by Midway Metals to conduct a refresh of their logo, which was outdated and didn’t reflect their position as leaders in their industry. Taking inspiration from their existing colour palette, Mariart created a fresh, modern identity, which has since formed the foundation for a complete revamp of their corporate style.
In addition to the new Midway Metals logo, we have also designed artwork for new corporate stationery, product catalogue, brochures, print advertising, event invitations, pull up banners and product photography as well as the design and development of a new website.
The Residence is a boutique retirement community, located in Clayfield Brisbane. The Residence offers care and assistance to seniors who need support to continue living independently.
The Residence contacted Mariart to work in tandem with their marketing consultant to refresh their existing logo and completely redesign their marketing collateral.
Along with the logo refresh, our task was to design and establish artwork for a new brochure, postcard campaign, press advertising and corporate stationery as well as the design and development of a new website, with ongoing SEO campaign to boost online enquiries.
Modinex provides easy to install internal and external surface covering solutions for home and commercial spaces.
Before Modinex had a name, they had a vision of where they wanted to be and how they wanted to be perceived. Mariart were approached to name their business and develop a brand and marketing strategy that achieved this vision.
The result is Modinex; a name derived from their “modern” product offering, efficient installation and diverse range of products that cater to both “interior” and “exterior” surface needs. As part of the branding process, we also created a logo and positioning statement.
Further work for Modinex has included stationery design, website design and development, product brochures, posters, product sample packaging, banners and print management, as well as the design of logos for their Expresswood and Passport Decking product ranges.
Maxxis Tyres is a global tyre brand distributed throughout Australia, by Tyremax.
Tyremax approached Mariart with two main objectives – to raise brand awareness and increase market share. A branding workshop with key decision makers from Tyremax led to the establishment of a ‘brand wheel’, which enabled us to create a brand personality, positioning statement and advertising campaign, relevant to the Australian market.
We have been working closely with Tyremax for a number of years, involved in all facets of their marketing strategy and developing integrated, relevant advertising campaigns to continue to build the Maxxis brand in Australia.
Services provided to Tyremax include, design of all printed material, product catalogues, price lists and press advertising campaigns as well as website design, development and maintenance.